Most ancestry DNA kits cost about $100. AncestryDNA, 23andMe’s Ancestry test and National Geographic’s Geno 2.0 test all fall nicely into that price point. If you’re looking for a bargain, we recommend waiting to buy until your preferred test is on sale, as they’re often available well below their usual price. To get the most for your money, buy an Ancestry or 23andMe kit on sale then upload your raw data to MyHeritage DNA’s database, which is free.
Whether it’s an autosomal test, a Y-DNA test or an mtDNA test, virtually all providers use the same science. Some providers offer an ‘off the peg’ solution such as Ancestral Origins™ or AncestrybyDNA™, so if you’re interested in these you should shop around for the lowest price. Most providers offer a test that interprets and presents the results in a unique way, so if one of these catches your eye, look for examples of how the results are presented on their website before you buy.